Overview and Scope
Automotive digital services refer to the integration of digital technologies
into vehicles to enhance safety, comfort, operational efficiency, and
entertainment features. These services leverage digital technologies,
connectivity, and data analytics to offer convenience, safety, entertainment,
and efficiency both inside and outside vehicles, and multimedia entertainment,
navigation, and communication features within the vehicle.
Sizing and Forecast
The automotive digital services market size has grown rapidly in recent years.
It will grow from $3.14 billion in 2023 to $3.53 billion in 2024 at a compound
annual growth rate (CAGR) of 12.5%. The
growth in the historic period can be attributed to internet connectivity and
connectivity standards, emergence of smartphones and mobile apps, regulatory
push for safety and emissions standards.
The automotive digital services market size is expected to see rapid growth in
the next few years. It will grow to $5.34 billion in 2028 at a compound annual
growth rate (CAGR) of 10.9%. The growth
in the forecast period can be attributed to connected car ecosystem, electric
vehicle integration, edge computing and AI integration, personalized mobility
services. Major trends in the forecast period include enhanced vehicle
connectivity, rise of personalized user experiences, expansion of in-car
entertainment and infotainment, integration of augmented reality (AR) and
heads-up displays (HUDs).
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Segmentation & Regional Insights
The automotive digital services market covered in this report is segmented –
1) By Product Type: Mobility On Demand Service, Logistic Fleet Management
Service, In-Vehicle Digital Service
2) By Vehicle Type: Commercial Vehicle, Passenger Vehicle
3) By Application: Vehicle Owner, Automobile Manufacturer, Automobile Service
Provider, Transportation Management Company, Other Applications
Asia-Pacific was the largest region in the automotive digital services market
in 2023. The regions covered in the automotive digital services market report
are Asia-Pacific, Western Europe, Eastern Europe, North America, South America,
Middle East, Africa.
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Major Driver Impacting Market Growth
The rising demand for connected vehicles is expected to propel the growth of
the automotive digital services market going forward. Connected vehicles refer
to automobiles equipped with advanced communication technologies and
connectivity features, allowing them to interact with other vehicles. The
rising demand is attributed to consumer expectations for enhanced safety,
convenience, entertainment, and connectivity features. Automotive digital
services are used for connected vehicles to enhance convenience, safety, and
entertainment for drivers and passengers while providing manufacturers with
opportunities for ongoing engagement. For instance, according to the Australian
Computer Society, an Australia-based professional association, there are around
a million connected cars in Australia, which is projected to rise to 10 million
by 2030. Therefore, the rising demand for connected vehicles is driving the
growth of the automotive digital services market.
Key Industry Players
Major companies operating in the automotive digital services market are
Volkswagen AG, Toyota Motor Corporation, Ford Motor Company, Mercedes-Benz
Group, General Motors Company, Bayerische Motoren Werke AG, Hyundai Motor
Company, Tesla Inc., Nissan Motor Co. Ltd., Aurora Innovation Inc., Volvo AB,
Qualcomm Incorporated, Continental AG, Tata Motors Limited, Uber Technologies
Inc., NVIDIA Corporation, Aptiv PLC, Harman International Industries
Incorporated, Lyft Inc., XPeng Inc., Rivian Automotive Inc., Waymo LLC, Cruise
LLC, BlackBerry Limited, TomTom NV
The automotive digital services market report table of contents includes:
1. Executive Summary
2.
Automotive Digital Services Market Characteristics
3.
Automotive Digital Services Market Trends And Strategies
4.
Automotive Digital Services Market - Macro Economic Scenario
5. Global
Automotive Digital Services Market Size and Growth
.
32. Global
Automotive Digital Services Market Competitive Benchmarking
33. Global
Automotive Digital Services Market Competitive Dashboard
34. Key
Mergers And Acquisitions In The Automotive Digital Services Market
35.
Automotive Digital Services Market Future Outlook and Potential Analysis
36.
Appendix
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